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DKSH Technology Vietnam reveals its partnership with RATIONAL through a series of cooking shows

In August 2015, DKSH Technology Vietnam confirmed its cooperation with RATIONAL International AG, the worldwide market and technology leader in thermal preparation of food for commercial catering and haute cuisine, originated from Germany.



DKSH representative introduced Rational cooking machine

Through DKSH’s extensive capillary distribution network, proven track record in the segment, strong capabilities in logistics as well as sales and marketing excellence, DKSH has maintained good relationships with RATIONAL in Taiwan, China, and Thailand for many years and to further strengthen and grow this valuable relationship, RATIONAL has decided to expand its partnership with DKSH Technology Vietnam.  In the agreement, DKSH will be a full-service provider, representing RATIONAL to expand their markets locally and to access untapped opportunities. 

Implementing the cooperation, DKSH Technology Vietnam, supported by Á-Âu culinary school, together with Mr. David Thai, Iron Chef Vietnam, Mr. Le Huu Minh, Sales Supervisor from DKSH and former chef of five-star New World Hotel, organized a series of cooking shows to demonstrate the value, convenience and quality of SelfCookingCenter® 5 Senses in Vietnam’s two major cities, Ho Chi Minh and Da Nang. During the shows, Mr. Thai and Mr. Minh demonstrated the intuitive functions of the cooking system and the audience was pleased by the delicious and elegant dishes that were cooked.

Our guests of honor, comprised of head chefs, investors and owners of restaurants, five-star hotels and resorts, were exceptionally impressed. These cooking shows bring new solutions to today’s commercial kitchens and  allow chefs to consistently create dishes with desired outcomes. Chefs create ideas, define cooking methods and RATIONAL’s SelfCookingCenter® 5 Senses will implement them precisely and reliably. With overwhelming responses, many more of these cooking shows are scheduled periodically within the year.

DKSH is the leading Market Expansion Services Group with a focus on Asia. We help companies who are looking for a reliable outsourcing partner to grow their business in new or existing markets. We do this by delivering the services our business partners need to achieve their goals.