DKSH has entered a new partnership with Iberital in China. This collaboration is set to bring the Iberital professional espresso coffee machine to the Chinese market, delivering a new era of premium coffee experiences.
Shanghai, January 9, 2024 – DKSH’s Business Unit Technology, the leading Market Expansion Services provider in Asia and beyond, is excited to announce the new partnership with Iberital, a pioneering manufacturer of espresso coffee machines renowned for its industry-redefining smart, compact design. DKSH will provide its sales, marketing, application support, and comprehensive after-sales services to Iberital’s espresso coffee machines.
Ibertial origins from Barcelona with half century history, inspired by its creative spirit. The Iberital espresso coffee machine boasts cutting-edge technology, providing users with a seamless and sophisticated coffee preparation experience. Its compact design, coupled with advanced features, positions it as a game-changer in the industry, catering to the evolving demands of coffee enthusiasts and businesses in China. Besides, The Iberital espresso coffee machine is a testament to its commitment to sustainability, designed with the aim to use less energy, fewer natural resources, and minimize the use of heavy metals during manufacturing and operation. These technical improvements not only result in more sustainable espresso machines but also contribute to a healthier cup of coffee.
Jeff Ouyang, Managing Director, Technology at DKSH China, expressed his anticipation for the collaboration, stating: “The partnership with Iberital represents a significant step in our commitment to delivering the latest innovative solutions to the Chinese market. Iberital espresso coffee machines are set to redefine the coffee experience, and combining with DKSH’s market knowledge and distribution expertise, we are excited to introduce the groundbreaking products to our customers across China.”
Rosa Farré, CEO and the daughter of founder of Iberital, shared her enthusiasm, remarking: “China’s dynamic coffee culture presents an exciting opportunity for Iberital, and partnering with DKSH allows us to tap into this market with confidence. The Iberital espresso coffee machine, backed by DKSH’s market expansion services, ensures that our innovative coffee solutions reach a broad audience, setting new standards for excellence in the Chinese coffee industry.”
As the demand for high-quality coffee experiences continues to grow, DKSH and Iberital are poised to revolutionize the Chinese coffee market, offering a blend of innovation, sophistication, and exceptional service. Together, DKSH and Iberital are building an exciting future. This relationship is framed under a long-term commitment to deliver high-quality coffee equipment in this region.