DKSH's Business Unit Performance Materials, a leading distributor of specialty chemicals and ingredients, has released a major upgrade to Discover, its innovative digital customer portal.
Zurich, September 24, 2021 – DKSH Performance Materials leveraged its internal talents to further develop Discover in collaboration with its own chemical experts. Discover+ is the first digital platform of its kind, developed by chemical specialists for chemical specialists.
Since it launched only one year ago, and despite the effects of the COVID-19 pandemic, Discover has:
· Increased DKSH Performance Materials' digital business by over 260% (compared with the pre-COVID-19 era)
· Gained over 70,000 unique users across 25 markets in Asia, Europe, and the USA
· Generated over 9,000 digital leads
· Created over 4,000 customer accounts (with over 1,000 new buying customers gained across all markets)
· Started over 1,000 projects with business partners
With 24/7 access, companies can tap into a rapidly growing database of over 10,000 specialty chemicals and ingredients from over 650 approved providers, receive regulatory guidance, and connect directly with dedicated chemical experts and formulation specialists.
With Discover+ users can:
· Experience a new and improved interface
· Compare products by supplier, function, application, and more
· Locate and connect with all 48 DKSH innovation centers around the world
· Access cutting-edge new formulations
Thomas Sul, Co-Head Business Unit Performance Materials, DKSH, commented: “Discover was a huge success in its first year, allowing us to better connect with our customers and meet their needs during the ongoing COVID-19 pandemic. We decided to accelerate our investment in this one-stop-shop and take it to the next level with a major upgrade, providing an unparalleled digital experience for our partners.”
Through analytics, real-time market intelligence and digital marketing, DKSH offers a state-of-the-art digitalization service without disruption for its business partners.
Look out for more Discover+ features coming soon, including online ordering and tracking. Visit us now at www.dkshdiscover.com
For further information, please contact:
DKSH Performance Materials
Senior Manager, Group Marketing
Phone +44 20 8879 5500