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DKSH represents TA Instruments’ rheology and rubber testing instruments in Thailand February 04, 2020


			
				DKSH represents TA Instruments’ rheology and rubber testing instruments in Thailand

DKSH and TA Instruments have signed an agreement covering its wide range of rheology and rubber testing instruments for the Thai market.

Media release

DKSH represents TA Instruments’ rheology and rubber testing instruments in Thailand

DKSH and TA Instruments have signed an agreement covering its wide range of rheology and rubber testing instruments for the Thai market.

Bangkok, February 4, 2020 – DKSH Business Unit Technology, the leading Market Expansion Services provider for technology companies seeking to grow their business in Asia, has partnered with TA Instruments to promote their leading rheology and rubber testing instruments in Thailand.


TA is the world leader in thermal analysis. Over time, TA has expanded into multiple product areas, including rheology, microcalorimetry, thermal conductivity and diffusivity, dilatometry, rubber testing systems and dynamic mechanical characterization. Under the new agreement, DKSH will provide sales, marketing and after-sales services for TA Instruments’ portfolio of rheology and rubber testing. Targeted industries cover polymer, rubber, food, cosmetic, paint, building materials and other related areas. Jasmine Keller Ooi, Country Manager, South East Asia, TA Instruments stated: “We are happy to partner with DKSH. Their wide access to industry segments, market intelligence and customer-first mindset make them the ideal partner for us. Together with DKSH, we are looking forward to successfully growing the business in Thailand.”


Marco Farina, General Manager Business Development, Business Unit Technology, DKSH commented: “TA Instruments has a strong brand recognition and a good reputation for high technology products and quality manufacturing. Leveraging our extensive sales coverage, own center of excellence with product demonstration, application development capabilities and unparalleled after-sales services, we are convinced that we can successfully drive market share and help TA Instrument expand its business in Thailand.”