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DKSH employee in a pharmacy

DKSH is the leading growth partner for over-the-counter (OTC) and consumer health companies in Asia. Our experts provide a range of Market Expansion Services across the entire value chain, ranging from importation and customs clearance to marketing and sales, distribution and logistics.

Our unmatched capillary distribution network reaches into chain and independent pharmacies, convenience stores, supermarkets and hypermarkets. In addition, our hospital and doctor coverage and into optical, dental and even home care channels across Asia. Our network approach reduces reliance on wholesalers and provides our clients with more direct access to the customer and, in turn, consumers. We are constantly innovating our service offering by investing in platforms such as e-commerce channels.

Our strong marketing and sales expertise helps move products from the shelf to the consumer’s hand. Tailor-made solutions range from shelf management programs, customer and consumer loyalty schemes to category management, merchandising and field marketing services.

Headquartered and publicly listed in Switzerland, our local experts provide services to over-the-counter and consumer health companies in 12 Asian markets: Brunei, Cambodia, China, Hong Kong, Korea, Laos, Malaysia, Myanmar, Singapore, Taiwan, Thailand and Vietnam.

What DKSH can do for youTrusted partner for OTC and consumer health companies

Pharmacy employee DKSH Over-the-counter (OTC) & Consumer Health

We also help our customers (chain pharmacies, personal care stores, hospitals, clinics) to grow their business in new existing markets by providing access to high-quality products, staff training and customer services like consignment inventory management at the customer level.

For companies wishing to license products in the Asian markets, we are a proven partner through stand-alone entities such as Medinova, Favorex and BiO-LiFE brand-owning businesses based in Switzerland and Asia.

Our services at a glance

We are experts in business integration and can support you at every stage of the product life cycle, from pre-launch regulatory support, product launches to full services for mature and non-core brands. Under our full-agency business model, we take charge of the whole value chain. You can also work with us on selected services.

Market entry

We use our in-depth market knowledge and insight to open up new markets for your products.

Our market entry services include:

  • Registration
  • Market research and competitor analysis
  • Importation and customs clearance

Demand creation, distribution and fulfilment

Our marketing and sales teams use their strong relationships with the channel to create demand for your product at every stage of its lifecycle.

Demand creation services we offer:

  • Sales and marketing teams
  • Key account management
  • Brand management
  • Category management
  • Promotion management
  • Telemarketing and telesales
  • Media relations
  • Staff hosting

We deliver your product to more channels through our capillary distribution network of unique scope and depth. Our facilities and fleet are professionally managed and subject to the most stringent international quality requirements, notably ISO 9001, ISO 13485, Good Manufacturing Practice (GMP) and Good Distribution Practice (GDP).

Distribution services provided by DKSH include:

  • Order taking or processing
  • Redressing
  • Warehousing
  • Transportation
  • Forward and reverse logistics
  • Inventory management
  • Consignment inventory management
  • Order fulfillment/delivery
  • Special delivery
  • Return management
  • Named patient supplies

We go to the extra mile to not only market, sell and deliver your product, but to also fulfill the sales order process including after sales.

Our fulfillment services include:

  • Credit control, invoicing and collection
  • Pharmacovigilance

Activation and measurement

We have the capability to turn shoppers into buyers by developing engaging activities for customers in both modern and traditional trade.

Activation services we provide include:

  • Trade marketing
  • Field marketing (merchandising, brand activation, in-store services, shopper engagement, mystery shoppers, promoter advisors)

Our experts use modern tools to continuously measure the impact and fine-tune the strategy where necessary.

We provide the following measurement services:

  • Market insights
  • Measurement surveys

Specialized regulatory consultancy

We provide registration and regulatory consulting services for food supplements, cosmetics and healthcare products and devices. Our regulatory affairs experts maintain ongoing liaisons with regulatory authorities, manage our clients’ dossiers, process a large number of marketing authorizations on behalf of our clients and safeguard their interests.

Regulatory services we provide include:

  • Regulatory feasibility assessment
  • Labeling requirement assessment


  • Dossier preparation
  • Compliance check
  • Product sample submission
  • Dossier submission
  • Registration follow-up and monitoring
  • Regulatory approval
  • Post-marketing:
  • Marketing Authorization (MA) holding, maintenance and transfer
  • Variations (minor and major)
  • Renewal
  • Advertising compliance check

Specialty services:

  • Technical services
  • Operational services

Why partner with DKSH

Clients choose to work with DKSH for a number of reasons

  • DKSH delivery

    Our healthcare experts go the extra mile for your success

  • DKSH in-depth market knowledge

    We create localized strategies based on in-depth market knowledge

  • Hospital reception

    We can duplicate success across our Asian markets

  • DKSH employee compliance inventory check

    As a publicly listed company in Switzerland, corporate governance and compliance are at the heart of our operations

  • Warehouse weight checking

    Our quality experts safeguard the integrity of your products across the value chain

  • DKSH modern tools

    We empower our sales force with modern tools to grow your business

  • DKSH office

    We gain further efficiency through operating one of the largest SAP platforms in Asia

  •  IT room

    We run a reliable IT backbone with sophisticated business continuity and disaster recovery plans

  • DKSH customer care

Key facts about DKSH in OTC and Consumer Health

DKSH has a proud history of serving healthcare companies in Asia.

8,800 healthcare specialists

550 healthcare clients

Over 100 clients in over-the-counter and consumer health

Healthcare experts in 13 markets in Asia

CHF 6.1 billion net sales in 2018

35 healthcare distribution centers in Asia

130 business locations

Success stories

  • Alpecin Shampoo Factory

    Healthy hair with Dr. Wolff’s Alpecin

    Dr. Wolff, a German research-based consumer health company, chose DKSH to establish its well-known hair brand Alpecin in Asia, starting in Hong Kong, without having its own local presence. DKSH’s unrivaled market coverage in Hong Kong and its relationships with chain drugstores allowed a fast product launch.

  • High visibility for new cover-up gel

    However unique a new product may be, when launching it onto the market, it is essential to ensure high visibility from the start and to exploit every opportunity to reach out to potential consumers. The surest route to success is to work with a partner with the expertise, local networks, and total commitment needed to take a product all the way from initial launch through marketing, sales, warehousing and distribution to market expansion success.

  • Pharmacy employee

    Smiles all round as toothpaste brand takes top position

    DKSH creates value for suppliers and business partners by exploiting new category opportunities and fitting their brand to the respective market.

  • Drilling into the Vietnamese dental market

    Taking the first bites into a new business segment in a new country can challenge even the biggest brands. It helps to have a partner on the ground you can trust, with the expertise required in sales, customer care, supply chain, warehousing and delivery to bring about significant sales growth and open the way to sustainable market success.

  • DKSH Hong Kong to further strengthen brands

    DKSH and one of the world's leading pharmaceutical companies enjoy a dynamic, flourishing partnership in Hong Kong. The client appointed DKSH Hong Kong to manage two more of its well-known brands recently.

The business performance of our brand in the Hong Kong market has been tremendously successful. There is no doubt that the strategic thinking and diligent operation of the team in DKSH have contributed to the substantial growth and penetration of our brand in the local market.

Eduard R. Dörrenberg, Managing Director, Dr. Wolff-Gruppe