Media release

DKSH Strengthens its Healthcare Own Brands Business With the Acquisition of two Ear Care Brands

DKSH Strengthens its Healthcare Own Brands Business With the Acquisition of two Ear Care Brands

DKSH has signed an agreement to acquire two ear care brands from Noru Pharma for Australia, New Zealand, and selected markets in Asia. The acquisition is in line with DKSH's strategy to grow in higher value-added segments and services and it expands its Healthcare Own Brands business to 14 markets in Asia Pacific.

Zurich, Switzerland, October 13, 2022 – DKSH has purchased the two ear care brands, Audisol and Audiplugs, from Noru Pharma in Australia, New Zealand, and selected markets in Asia. Audisol’s product range addresses daily needs in ear treatment, while Audiplugs has a complete range of high-quality earplugs in the market. The brands are present in Australia, New Zealand, and Singapore, and DKSH plans to introduce them to other markets over time.

The acquisition is in line with DKSH’s strategy of expanding its Healthcare Own Brands business and fits well into previous acquisitions in Australia and New Zealand, strengthening the base for further growth in this region. The acquired portfolio generates net sales of over CHF 2 million and recorded solid growth in past years. DKSH will continue to outsource production to established manufacturers for this portfolio.

Bijay Singh, Head Business Unit Healthcare at DKSH, commented: “The acquisition reflects our ambition of further expanding market coverage. Following the acquisition of Hahn Healthcare last year, we are now entering Australia and New Zealand with our Own Brands business. The over-the-counter pharmacy market there shows attractive growth potential.”