DKSH Australia and Nestlé Waters partner to unlock new growth opportunities and delight Australian consumers with the number one premium water brand in the world, Perrier.
Sydney, Australia, June 1, 2023 - DKSH Business Unit Consumer Goods, a leading partner for consumer goods companies seeking to grow their business in Asia and beyond, under the name DKSH Grocery Connect has announced a new partnership with Nestlé Waters. As part of the agreement with the water division of the Nestlé Group and the number one bottled water company worldwide, DKSH will promote its portfolio of premium water brand Perrier across Australia.
Perrier, the iconic French beverage and the world's top premium sparkling water brand aims to strengthen its presence in the Australian market, particularly within the grocery sector, where it has been absent in recent years. The brand is relaunching in the Australian market with three formats: a 1L PET bottle, a 750mL glass bottle for the tabletop, and a 330mL glass bottle for single serves.
Through this agreement, DKSH will support Perrier in repositioning itself as a brand that deeply resonates with Australian consumers, while also catering to the specific requirements of the local grocery trade, ensuring sustained shelf presence. By leveraging DKSH Grocery Connect's comprehensive Market Expansion Service, encompassing an extensive distribution network and unrivaled expertise in the grocery industry, Perrier is poised to reclaim its position in the grocery market. The collaboration also offers opportunities to explore new avenues in the food service sector in which food service professionals can profit from the brand's recognition by incorporating it into their offerings.
David White, General Manager, DKSH Grocery Connect and Head of Country Management, Australia, stated: “DKSH is delighted to have been appointed as the official distribution partner of Perrier Water in Australia. It is an honor to welcome Perrier into our range of brands, and we look forward to delivering growth for Nestlé Water in Australia.”